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亚马逊清除一些违规运作的店铺,最常见是侵权。很多卖家没有彻底核查一款产品是否侵权就上架了,其实存在风险。
专利侵权和品牌侵权有什么区别呢?
1.专利侵权和品牌侵权都是分站点和国家,侵权的核查必须全站点查清楚!
2.专利外观侵权严格要求产品尺寸,外观方面需要弄清楚专利所拥有的尺寸、其他尺寸。
3.品牌和专利都是有审核时间,在正式生效时间内不能投诉;另外专利分发明专利和外观专利,发明专利申请时间长。
4.品牌有品类限制的,品牌如果注册了宠物用品,如果对方是户外用品,所以投诉不成功。
5.如果是专利侵权,亚马逊会删除listing且一次警告。但是新账号可能会被直接关闭店铺。品牌侵权关闭店铺的概率比专利侵权要高很多,所以品牌侵权大家一定要非常的注意。
很多人不敢在亚马逊卖内衣、眼镜等类目的产品,因为目前国内基本上是抄袭国外大牌的,就算有自己的品牌上架,也有可能被原品牌商投诉卖假货、侵权,或者被亚马逊审核listing。
亚马逊卖家怎样核查侵权?
卖家从选品就要考虑是否涉及到发明专利、外观专利等侵权,发布产品阶段也要避免把别人的品牌写在自己的listing中,选品时最好对产品做一个较全面的分析评估,会大大降低侵权的概率。
卖家如果能够直接进入供应商的设计层面,参与到产品的研发,推出自己的产品,侵权的可能性更小了。
所以,上架前最好对上架的产品做一个详细的调查。附上商标和专利查询网址供大家可以去做筛选;
商标查询网址
美国:https://www.uspto.gov/
欧盟:https://oami.europa.eu/ohimportal/en/
专利查询网址
美国:http://patft.uspto.gov/
欧盟发明专利查询 :http://ep.espacenet.com/numberSearch?locale=en_EP
欧盟外观专利查询:http://oami.europa.eu/RCDOnline/RequestManager#
账户因侵权被封后正确的申诉方法:
案例:被商标持有者/专利持有者投诉侵权
申诉邮件的几大重点:
1.第一时间下架侵权产品,并以纠正错误的态度,调查整个店铺是否有类似产品并全部下架,会确定产品品牌、专利、真伪方面的检测,确定没有问题才会上架;
2.联系邮件中亚马逊给出的投诉人,承认错误,告知已经下架该产品,并承诺不再销售品牌的产品,抄送给亚马逊notice邮箱;
3.要有进货发票、其他证明可以提交作为辅助,提供供应商的联系信息等证明是正规的进货渠道,再组建团队负责检查产品信息:外观、品牌、工厂资质等,保证不再犯错;
亚马逊侵权通过申诉邮件模板
Dear sir/madam,
Thanks for your patience about our issue.
We extremely apologize for the inconvenience to you.
We got to recognize that we made a mistake
and may infringe the intellectual property rights of others. When we received
your email about this issue we have created remove order of our FBA stock to
prevent the similar complaint. Now we have send an email to
amazonsupport@XXX.com at June 15, 2017 plead them to withdraw the complaint and
we have to make a commitment to them:
we will never sell this products again in
the future and to our behavior made the most sincere words of apology, and we
also Cc the email to Amazon, but we haven’t received any responded up until
now. We will keep our eyes on this issue and I hope that we can find an
amicable solution to this issue through the consultation process.
We take the following measures after we got
your email:
1. Since we got the Warning Notice of
Intellectual Property Rights Infringement about our ASIN: 侵权的ASIN码 may infringe the intellectual property
rights of others, we have remove all the inventory stop selling at first time,
now we have deleted this listing now and we no longer sell it again.
2. We have contact the rights owner for
retracting the complaints and made the most sincere words of apology, but we
haven’t received any responded up until now, we will closely watch the reply.
About this issue, we have taken the
following steps to help us to resolve the issue and prevent similar complaints.
1. We have checked all the listing detail
from title, image, description and bullet point to ensure have no information
in misunderstanding. And we are firmly deleting all the listings that could
show any signs of conflicts with intellectual property rights.
2. We have establish the professional
handling team to take care of listing 100% match on description, images, bullet
points, & search terms, etc. Never make more mistakes of the Product Design
or Brand.
3. We have organized our own research
department to make sure we can sell our own products with our own design &
model instead of purchasing from our supplier, to prevent any possible
infringement problems on Trademarks & Packages & Design.
4. All of the email or complaint answered
and resolve under 24 hours. Provide a good after-sales service.
Hope you can give me a chance again. If
there’s any other information you need, please feel free to contact us.
Yours sincerely, 店铺名 Appeal Service
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